Laura James

If you have not set up a Squidoo lens, it is time to do so now. A primary reason is because you will be able to establish yourself as an authority figure when it comes to promoting your product or services. Squidoo helps you drive traffic to your auctions, blog, website and other online offers through a series of lenses (pages) that you build. Don’t worry. It is easy. There are plenty of helpful tools/hints available if you need them.

Don’t dismiss Squidoo just because you think the name “Squidoo” is silly or you believe it is not worth your time. Trust me, your competitors are paying attention and you should too.

Here are the benefits of Squidoo:

1. Google adores Squidoo. When built correctly, a lot of lenses (pages) move up quickly to the top of the Google search engine pages.

2. Article marketing and Squidoo go together beautifully. In addition, Google really loves both of these methods.

3. While it is not uncommon for new websites to wait months before getting noticed and indexed by Google, a Squidoo lens will get indexed promptly. It is not unusual for a Squidoo lens (page) to show up in the search results within two days.

4. It is possbile to make money from a Squidoo lens. This is because Squidoo lensmasters receive a share of revenue from Squidoo advertisements.

5. Squidoo is free. There are numerous free tutorials. You will get numerous benefits…for free. Wow!

By the way, Squidoo is not like a blog. You will create content around a theme. You are able to make changes whenever desired, and all of this is easy to manage. It is not uncommon for a Squidoo lens to receive a better page rank than the actual website within search engine ratings, so please keep this in mind. Basically, Squidoo is a website that lets users create lenses (or pages) around a subject of interest.

Everyone has a perspective when it comes to various topics. Squidoo lets you have your own “soapbox” to stand on and helps you to get noticed by millions of other people.

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The author of this article, Laura James, is the Chief Executive Officer of Best Designed Blogs. This company provides complete online business solutions.

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